# io.github.closermethod/personal-brand-mcp (npm · personal-brand-mcp)

Positioning framework, per-platform bio auditing, 4-pillar content system, growth-signal reads.

- Trust score: 65/100 (medium)
- Change this week: +23
- Registry status: active
- Liveness: live
- Owner verified: no
- Last scored: 2026-08-03

## Components

- npm · `personal-brand-mcp`: 65/100 (this document), [markdown](https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp.md), [page](https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp)

## Channel facts

- Registry: `npm`
- Package: `personal-brand-mcp`
- Version: `1.0.1`
- Transport: `stdio`

## Trust breakdown

How this component scores in each security and reliability category. Every signal is checked automatically from public evidence about the published package, including repeated runs of it in an isolated sandbox, and we only credit what we can confirm. Scores are 0–100 per category. Scoring method: https://verifymcp.io/docs/scoring (what has changed: https://verifymcp.io/docs/scoring/changelog)

Scored 2026-08-03.

- **Supply Chain Security**: 86/100
  - No malware found by supply-chain analysis.
  - Only part of the dependency tree could be resolved (94 of 98), so this covers what we could see, not the whole tree.
  - No install/post-install scripts declared.
  - Only part of the dependency tree could be resolved (94 of 98), so this covers what we could see, not the whole tree.
- **Provenance & Transparency**: 45/100
  - Source repository is publicly reachable at the declared URL.
  - Provenance check failed: no build-provenance attestation is published.
  - Clear OSI-approved license (MIT).
  - Actively maintained (last published 19 days ago).
  - Disclosure check failed: no security disclosure policy was found in the source repository.
- **Schema Quality & AI Usability**: 70/100
  - AI-judged instruction clarity (good).
  - Tool/resource definitions use about 384 tokens (~54/item across 7 items; 7 tools + 0 resources), lean.
  - Usage-examples check failed: none of the tools include examples.
- **Stability & Change Management**: 27/100
  - Stability observed for 8 of 30 days with no destabilising changes; credit accrues until the full window elapses.
- **Tool Coverage**: 73/100
  - 100% of tools have a non-trivial description (not blank, and not just the tool's name).
  - 20% of tool parameters carry a description.
- **Capabilities**: 100/100
  - Implements a supported MCP spec version (2025-11-25); the latest is 2026-07-28.

## Install

### Claude

```bash
claude mcp add closermethod-personal-brand-mcp -- npx -y personal-brand-mcp
```

### Codex

```bash
codex mcp add closermethod-personal-brand-mcp -- npx -y personal-brand-mcp
```

### opencode

```json
{
  "$schema": "https://opencode.ai/config.json",
  "mcp": {
    "closermethod-personal-brand-mcp": {
      "type": "local",
      "command": [
        "npx",
        "-y",
        "personal-brand-mcp"
      ],
      "enabled": true
    }
  }
}
```

### OpenClaw

```bash
openclaw mcp add closermethod-personal-brand-mcp --command npx --arg -y --arg personal-brand-mcp
```

### Hermes

```yaml
mcp_servers:
  closermethod-personal-brand-mcp:
    command: "npx"
    args: ["-y", "personal-brand-mcp"]
```

### Other

```json
{
  "mcpServers": {
    "closermethod-personal-brand-mcp": {
      "command": "npx",
      "args": [
        "-y",
        "personal-brand-mcp"
      ]
    }
  }
}
```

## Changelog

Every change recorded for this component, newest first. Days that predate change tracking, or that we cannot explain, say so: "we were watching and nothing happened" and "we were not watching" are different claims.

### 2026-08-02 (score 65, +47)

- [security regression] Provenance: unverified → fail
- [security improvement] Install scripts: unverified → pass
- [security improvement] Known CVEs: unverified → partial
- [security improvement] Malware scan: unverified → pass
- [functional regression] Tool coverage: 100 → unverified
- [functional improvement] License: unverified → pass
- [functional improvement] Dependency health: unverified → partial
- [functional improvement] Maintenance: unverified → pass
- [functional improvement] MCP protocol: unverified → pass
- [functional improvement] Stability: unverified → 0.23
- [functional improvement] Schema quality: unverified → good
- [functional] Licence: MIT

### 2026-08-01 (score 18, +13)

- [functional improvement] Tool coverage: unverified → 100

### 2026-07-31 (score 5, −37)

- [functional] We updated how we score, so this day's move reflects our rubric, not a change to the server

### 2026-07-27 (score 42)

First indexed and scored.

## MCP tools (7)

### `get_positioning_framework` (~57 tokens)

The niche-statement formula (WHO x OUTCOME x HOW x RECEIPT) with the four checks, anti-patterns, the proof-inventory process, and the moat check. Positioning is upstream of every other brand decision.

### `audit_bio` (~71 tokens)

Audit a profile bio: character limits per platform, hype titles vs receipts, title-first openers, missing outcome language. Platforms: tiktok, instagram, linkedin, x, youtube. Returns PASS/NEEDS WORK with a rewrite recipe.

Input parameters:

- `bio` (string, required)
- `platform` (string)

### `get_bio_rules` (~48 tokens)

Bio architecture per platform: what the first line must do, character priorities, CTA shape. Platforms: tiktok, instagram, linkedin, x, youtube.

Input parameters:

- `platform` (string, required)

### `get_content_pillars` (~51 tokens)

The 4-pillar content system (receipts ~30%, method ~40%, story ~20%, conversion ~10%) with what each pillar does, its failure mode, and the portfolio rules.

### `get_platform_strategy` (~65 tokens)

The strategic role of each platform (tiktok=reach, instagram=trust, linkedin=authority, x=network, youtube=compounding, newsletter=owned) with conversion path, cadence floor, and the watch-out.

Input parameters:

- `platform` (string): Optional: one platform

### `interpret_growth_signal` (~61 tokens)

Interpret a growth pattern: views_high_followers_flat, followers_high_engagement_low, saves_high_shares_low, dms_high_sales_low, reach_stuck_engagement_high. Returns what it means and the fix order.

Input parameters:

- `signal` (string, required)

### `get_full_pack` (~31 tokens)

The complete personal-brand library in one payload: positioning, bio rules, pillars, platform strategy, signal reads.

## Diagnostics

Captured diagnostic sections: Provenance, Dependencies. The full working is on the page: https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp#diagnostics

## Score history

- 2026-08-03: 65
- 2026-08-02: 65
- 2026-08-01: 18
- 2026-07-31: 5
- 2026-07-30: 42
- 2026-07-28: 42
- 2026-07-27: 42

## Links

- npm package: https://www.npmjs.com/package/personal-brand-mcp
- Socket report: https://socket.dev/npm/package/personal-brand-mcp
- Repository: https://github.com/closermethod/personal-brand-mcp
- Changelog RSS feed: https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp/changelog.xml
- Changelog JSON feed: https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp/changelog.json
- HTML version of this page: https://verifymcp.io/servers/closermethod-personal-brand-mcp/personal-brand-mcp